New York Fashion Week is in the Green
by Mor on February 19, 2010
in Eco-friendly, Events, Fashion
This year’s New York Fashion Week included The GreenShows which featured ten eco-friendly collections. The GreenShows were held at Village Green – the first LEED-Gold certified building in East Village-and featured the collections of: Gary Harvey, Vaute Couture, Thieves by Sonja den Elzen, Joann Berman,Willian, Popomomo ,Samantha Pleet, deux fm, House of Organics/Ekovaruhuset and C. Marchuska.
Here are a few of the highlights from the shows:
Gary Harvey, featured creative gowns made entirely of reused materials. These brilliant dresses were crafted from items such as recycled army jackets, wedding dresses, and laundry bags, proved that sustainable design IS high fashion at times.
Vaute Couture showcased the ingenious work of vegan designer Leanne Hilgart Meyer. Using soy bean farming waste, alternative fiber Primaloft ECO, and other green material, Vaute Couture create cruelty-free clothes that are also good for our Mother Earth. Leanne also showcased her brand new men’s line.
And JoAnn Berman rocked the GreenShows Monday night with her reconstructed one off garments made entirely with vintage fabrics. Here is the preview of Autumn/Winter 2010 collection: “Thunderbirds” and its lively execution on the runway was amazing. Her collection drew mainstream media including WWD and Vogue. Also, hear Berman talke about the process of designing one off clothing, worn by the likes of Madonna — in the early days — and Rihanna.
The GreenShows Eco Fashion Week proves that Green is the new Black!

